Who We Are

 

AN UNRIVALLED RESOURCE IN THE DEVELOPMENT LANDSCAPE

This Must Be The Place is an interdisciplinary placemaking consultancy combining expertise in property, culture, events, brand and community-centred strategy.

We help visionary clients — from developers and landlords to local authorities and BIDs — to create and sustain engaging, commercially robust places. Our approach is rooted in both creative thinking and practical delivery, ensuring strategies are grounded in reality and deliver measurable value.

We build contextual strategies, curate cultural programmes, design participatory workshops and activations, and drive community engagement that enriches places and deepens local support.

Our work spans major UK regeneration projects, demonstrating our ability to redefine what’s possible at every scale.

Find out more. 

 
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Meanwhile strategy and activation, Mayfield Depot, U+I

Commercial activation, Budweiser Live with Twin Atlantic, Old Granada Studios, Allied London

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Cultural programming, Daydreaming with UNKLE, Leeds Dock

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Digital Art programming, Light Night Leeds & Leeds Dock

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Meanwhile strategy and activation, Silvertown Quays, Lendlease